The first skincare-powered primer for your perfume.
The essential prep step for your fragrance. Infinity+ perfume primer is a nutrient-rich base that protects your skin and locks in scent for longer, richer wear.
Powerful skincare ingredients
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Invisible, lightweight, unscented base
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4.8★ average customer rating
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Prep your skin to amplify & extend fragrance
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Powerful skincare ingredients • Invisible, lightweight, unscented base • 4.8★ average customer rating • Prep your skin to amplify & extend fragrance •
Perfumes are crafted for scent, not skin
We layer serums, creams, and treatments to keep our skin at its best. Yet when it comes to fragrance, we forget the base it depends on: skin. Your skin does the heavy lifting for every scent, but we rarely treat it that way. Perfume relies on alcohol for projection — beautiful in the air, but harsh on skin. And when skin is compromised, it can’t hold fragrance. The result? A fragrance that fades too fast, repeating the cycle with every spray.
If we invest in skincare everywhere else, shouldn’t we care for the skin that carries our signature scent?
This is skincare made for fragrance
At the heart of our formula is the Scent-Care Complex: a unique system of surface hydrators that restore moisture, ceramides that fortify the skin barrier, and advanced silicones that grip and extend fragrance wear. Together, they break the fade cycle — locking in both skin health and scent longevity.
The industry’s best-kept secret now in your routine
Australia’s #1 perfume primer — recommended by perfumers, adored by fragrance & skincare lovers, and expertly formulated to do two things exceptionally well: protect your skin & make your scent last.
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Preps skin for better fragrance application
Fortifies the skin’s natural barrier
Calms and nourishes stressed skin
Locks in fragrance without changing its scent
Invisible, weightless, fragrance-free formula for effortless application
Works with all perfume types
Friendly for all skin types
Vegan & cruelty-free
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3 seconds to all-day scent.
Apply a small amount of Infinity+ Perfume Primer to clean, dry skin.
Gently massage the primer into the skin until absorbed.
Follow with your favorite perfume for a high-impact, long-lasting fragrance experience.
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No. Infinity+ perfume primer is completely fragrance-neutral. It won’t mask, clash, or distort your scent — it simply creates the ideal canvas so your perfume can bloom exactly as the perfumer intended.
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Yes. Infinity+ perfume primer is formulated with potent skincare ingredients like ceramides, antioxidants, humectants and lipids to prepare and nourish your skin. It’s weightless, silky, and disappears into your skin instantly, leaving only a smooth base for your fragrance to hold onto.
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Lotion hydrates, but it isn’t designed for perfume. Your fine fragrance deserves more than a generic base — it deserves a formula crafted specifically to hold scent molecules in place and help them truly bloom on your skin.
At the heart of our formula is the Scent-Care Complex: a unique system of surface hydrators that restore moisture, ceramides that fortify the skin barrier, and advanced silicones that grip and extend fragrance wear. Together, they break the fade cycle — locking in both skin health and scent longevity.
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Ceramides (NP, AP, EOP): These essential lipids strengthen the skin’s natural barrier, preventing moisture loss and supporting fragrance retention by creating a protective layer.
Dimethicone: Acting as a skin protectant and emollient, this high-adherence silicone creates a smooth, silky layer over the skin that helps hold fragrance in place, reducing evaporation and increasing longevity.
Glycerin: This powerful humectant attracts moisture to the skin, ensuring hydration and creating an optimal surface for fragrance to last longer.
Tocopherol: A potent antioxidant that protects and nourishes the skin, enhancing its ability to hold fragrance while supporting overall skin health.
Shea Butter & Macadamia Oil: Rich in fatty acids and emollients, these ingredients help maintain a smooth, moisturised skin surface, allowing the perfume to adhere better and stay intact throughout the day.
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We aim to process all orders within 48 hours of placement. However, please be aware that shipping times may be longer during peak sale periods. We appreciate your patience and understanding.
For orders within Australia, shipments are dispatched from Sydney.
Extend fragrance wear by up to 2x*
Backed by dermatological science, our Scent-Care Complex uses clinically proven ingredients to boost skin hydration and barrier strength — key factors in fragrance longevity. Ideal for dry or sensitive skin, the Infinity+ Perfume Primer helps preserve your scent’s integrity, so your perfume lasts longer and smells fresher throughout the day.
“I can literally smell my perfume for hours more. When you spend $280 on a perfume you want it to last.” - Caroline, M.
Shop the primer that perfume experts swear by
Infinity+ Perfume Primer
★★★★★ (98 Reviews)
75 AUD | 30ml
Your scent tells a story — one only you can wear. It’s intentional. Elevated. Unmistakably you. Whether crisp, sensual, or quietly magnetic, even the most refined fragrances fade too soon on skin that’s unprepared.
The Infinity+ Perfume Primer is the intelligent fix. A nutrient-rich base that hydrates, soothes, and fortifies the skin barrier while extending the life, depth, and presence of your signature scent. By caring for the skin, it transforms the way fragrance wears — unlocking new layers of performance, longevity, and experience.
The ultimate prep step for your fragrance routine
Apply a small amount of Infinity+ Perfume Primer to clean, dry skin at your pulse points such as your wrists and décolletage.
Gently massage the primer into the skin until absorbed.
Follow with your favorite perfume for a high-impact, long-lasting fragrance experience.
The genesis of a scent. A return to zero, where everything is pure possibility.
We see fragrance as a language beyond words — an invisible voice, an echo of the self, a presence. By Zero exists to refine, not transform. To strip away the noise. To bring you back to what lasts.